01 December 2008 Banco Popular in Puerto Rico is offering its Visa and MasterCard customers the opportunity to customize the design of their cards using Web -based software of Serverside Group.
01 December 2008 Dismal holiday sales and contracting consumer demand for credit cards have most
card issuers scrambling for growth. But New York-based CardPartner is bucking the trend by helping a growing number
of micro-affinity groups launch their own affinity credit card programs.
01 December 2008 Cheaper technology and the networks’ approval mean that
banks can now issue and personalise cards on demand – a
trend that is radically changing how the industry views the
process of card production. Instead of storing batches of
pre-printed cards in a vault, issuers can now produce cards
as and when they need them, reducing their costs and risk
at the same time. Jane Cooper reports
01 November 2008 Serverside Group is best known as a provider of Web=based technology that lets consumers customize the look of their payment cards.
01 November 2008 Squeezed by an economy in turmoil, small
nonprofits have discovered that a new twist on the
old affinity credit card model can help them raise cash by making their size
01 November 2008 Credit One Bank has launched Design My Card, a new program
that lets customers use personal photos and images to design their own Credit One Bank credit card. Current and
prospective customers can experience the program at www.CreditOneBank.com.
01 November 2008 With the launch of AllAboutMe PCS, a turn-key version of Serversideʼs awardwinning
payment card design software, card processors, personalization bureaus
and other ʻaggregatorsʼ can now directly profit from the growing popularity of
customized cards by re-selling the templated card customization platform to their
01 November 2008 Customized gift cards offered through GiftCardLab, a joint partnership with Serverside Group and PAYjr, has been selected by Oprah as one of her favourite things in the December edition of 'o Magazine.'
01 November 2008 Serverside Group's CardPartner Unit reports that about 100 small and mid-Sized nonprofits, representing an aggregate of more than 500,000 people hae turned to the company in the last nine months to launch affinity cards programs to help fund their operations.
01 October 2008 U, the consumer, are at the centre of a thrilling card customization program
launched by Puerto Rico-based Banco Popular. The new card design service,
marketed as ʻU-Designʼ (www.popular.com/udesign) is available on the bankʼs
Visa and MasterCard credit cards and urges cardholders to ʻImagine It. Do It.ʼ
01 October 2008 Until recently, revenue-producing affinity credit card programs have been out of
reach for smaller nonprofits. But now, membership organizations with support
bases as small as 500 have the opportunity to market credit cards that depict their
brands to supporters and generate donations each time the cards are used,
providing not only a new source of revenue, but also increased visibility.
01 October 2008 London, 22 October 2008 -- In the current environment, finding ways to reduce
costs is critical for payment card issuers. With this in mind, global technology
company, Serverside Group, has launched an integrated digital card production
and marketing solution that delivers significant savings, while satisfying the
consumer demand for choice.
01 August 2008 The results of a Utah credit Union's foray into customized credit and debit cards designs suggest that the popular offering is more than just a loyalty gimmick.
01 August 2008 In yet more proof that personal cards pay, customers at US-based Zions First
National Bank who have switched from standard to customized cards in the past
two months have been making, on average, 15%–20% more transactions since
their new card arrived. Zions Bank, which launched its ʻmyPHOTOcardʼ card
customization program on 27 May of this year (to see the program for yourself,
visit www.zionsbank.com/myphotocard) is using technology provided by card
customization specialist, Serverside Group.
01 August 2008 User-generated content and viral marketing are at the heart of the most recent
card customisation program to be launched, by Australia-based building society
Newcastle Permanent. The ʻMyDesign Cardʼ, which went live on 21 July — check
out www.newcastlepermanent.com.au/mydesign — is available on Newcastle
Permanentʼs Value+ credit card, Visa debit card and CashCard, and costs
AU$10. The technology partner behind the service is card customisation and
online marketing specialist, Serverside Group.
Epaynews - Customized Cards 'Have Higher Transactions than Standard Cards'
01 August 2008 Us based Zions First National Bank has seen significant growth in transaction volumes among its cardholders who have switched to customized ards from standard costs.
01 August 2008 Are cardholders more likely to use a “personalized” card over a card issued with a standard template background? That’s the theory that’s drawn
banks like Salt Lake City-based Zions Bank to offer their card customers the option of uploading and embedding personal photos in cards. Just
three months into its personalization service, Zions says the hype is living up to the billing.
01 August 2008 Australia has deployed Serverside Group's online card customizationprogram for all Visa and MasterCard credit, Visa debit and ATM only cardholders.
Serverside's CardPartner and UMB target smaller nonprofits and member groups
01 July 2008 UMB FINANCIAL TEAMS WITH CARDPARTNER TO OFFER AFFINITY CREDIT CARD PROGRAMS TO
01 July 2008 Guide Dogs for the Blind and CardPartner, Inc. today announced availability
of the Guide Dogs for the Blind Platinum Visa® credit card at www.guidedogs.com/cardpartner. For every card
activated, Guide Dogs for the Blind receives $50 plus a percentage of every dollar charged. Funds help train Guide
Dogs to work with blind people, and vice versa.
Pancreatic Cancer Action Network Launches Platinum Visa Credit Card to Raise Awareness for the Fourth Leading Cause of Cancer Death in the United States Business Wire
01 July 2008 The Pancreatic Cancer Action Network today announced that it has joined forces with CardPartner, Inc. to offer the Pancreatic Cancer Action Network Platinum Visa® credit card.
01 July 2008 I’m sure you’ve seen the Austin Powers-inspired Capital One commercials, promoting the new customization options for credit cards,
allowing you add your own images. In the hopes of embracing the web’s media-sharing prowess,
Capital One is allowing users to tap into their own Flickr accounts in order to customize their credit cards.
01 July 2008 Highly Rated: Serverside Hroup Project: Picture Perfect with America First Credit Union
01 June 2008 Credit unions and smaller issuers can now launch card customization programs
that deliver strong ROI through an off-the-peg version of Serverside Group’s
flagship AllAboutMe online card ‘designer’ — to try out the designer yourself, visit
01 June 2008 European football tournament, Euro 2008, and an online card design competition
are the latest focus of an ongoing marketing campaign by GE Money Bank and
Migros, one of Switzerlandʼs largest retail chains, to promote customised cards.
GE Money Bank and Migros are using the card design competition and
MasterCard-sponsored tournament to promote Migrosʼs M…MasterCard
ʻMyDesignʼ photo card, powered by card customisation specialist, Serverside
01 June 2008 Credit unions and smaller issuers can now launch card customization programs that deliver
strong ROI through an off-the-peg version of Serverside Group's flagship AllAboutMe online card
01 May 2008 Ceska Sporitelna, the Czech Republic bank, is the latest issuer to enable its
customers to design their own cards using Serverside Group card customisation
technology. The new service, which went live on April 10 and is being promoted
as ‘A Card for You’, is being offered across the bank’s Visa, Maestro and
MasterCard debit portfolio. The card design site is at www.kartapodlevas.cz.
01 May 2008 Just eight weeks after introducing its “IMAGINE THAT!”
picture card program that allows members to personalize their plastic cards with
their own photos, Wescom CU has seen more than 2,800 images submitted for
placement on members’ Visa cards.
01 May 2008 Soon to be launched is a 'designmycard' credit card for Metrobank credit card of Go MasterCard.
Under this innovation, card-holders can create any design on their credit card…
01 April 2008 A massive 66% of the visitors to the recent CreditCards.com Uniquely Yours
online card design contest visited the site on the recommendation of a family
member, colleague or friend. Of the 62,000 visits to the competition site during
November and December 2007, it was discovered that 41,000 were a direct
result of a ‘share-a-design’ e-vite. The message for card marketers is clear: get
your campaigns to go viral and the results — the ROI — can go through the roof.
01 April 2008 Wescom Credit Union announced the addition of a new 'personalized image' feature to its credit cards and check cards.
01 March 2008 Banco Sabadell in Spain is offeringh its one million credit and debit customers Serverside Group's online customization service to let cardholders design their own cards.
01 March 2008 For issuers of personalised cards, the hope is that the
stronger the affinity between the cardholder and the card,
the greater the usage. The challenge is to keep clients loyal
to their choice and maintain usage once the excitement of
a new product has worn off. Jane Cooper reports
01 March 2008 Just how do payment card issuers create loyalty and engage cardholders across
their portfolio? The answer, believes Australian banking group Suncorp, is
simple: enable cardholders to create their own personally designed banking
cards through Card Skins
Feburary 2008 -- Serverside has signed deals with two more banks - Slovakia-based Slovenska sporteina and Irelands Permanent TSB for its card customization services.
Feburary 2008 -- Design your own Credit or Debit Card with Instantcard
"from Banco Sabadell. To ensure 2008 kicks off with a real bang,
Banco Sabadell, one of Spainʼs largest banking groups, has teamed up with
global technology provider, Serverside Group, to launch Instantcard, an exciting
new card customisation service"
Feburary 2008 -- SERVERSIDE WINS CARD-DESIGN DEAL WITH SPANISH BANK: Spain-based Banco Sabadell S.A. has launched a cardcustomization
service using technology from Serverside Group Ltd.,
Feburary 2008 -- Pet parents now have an exciting new
way to earn rewards for their pet and themselves every time they make
a purchase: the PetSmart® PetPerks® Visa® card. The new credit
card not only offers a very competitive rate and a great rewards
program that’s perfect for all pet parents, it also allows consumers to
put a favorite photo of their pet right on the card so they’ll never have
to leave home without their pet again.
01 January 2008 -- Capital One Financial Corp. is offering some customers personalised credit cards with pitures of fido and/or family on the card fronts.
01 January 2008 -- Capital One Allows Customers to Add Personalised Image on Their Cards. Company That Brought You the Card Lab Continues Customization Trend.
January Nilson Report featuring Permanent TSB and Serverside Group
01 January 2008 -- Permanent TSB, the retails banking arm of Irish Life & Permanent, now offers its 638,000 ATM-only Laser/Maestro cardsholder the ability to customize their cards.
Capital One commercial featuring Serverside's customization technology