Card designs created using Serverside's software:
AllAboutMeToolsTM enables an issuer to tap into the important social and viral marketing channels that are crucial in a changing marketplace. By using these tools, cardholders can share their custom card design with family and friends creating a new source of referral and an advocacy to your brand.
The newly created design is sent to others through e-mail links or by posting on popular social media sites. AllAboutMeTools focuses on how custom designs can be leveraged through design competitions, embedded e-mails, links, blogs and social networks.
Key Statistics
- Eight in twelve US card issuers surveyed listed personalization as important to extremely important in acquiring new customers.
- For Financial institutions, online acquisition of cardholders is more cost effective and profitable - costing 92% less than direct mail.
- The global value of annual credit card transactions is estimated at $2.5 trillion.
More information
For more information, please contact a Serverside representative.
Click the image to download the AllAboutMeTools™ product brochure